Monday, 31 January 2011
£7m creative review for P&O
National Trust marketing chief named
OMD and W+K win £70m Levi's global account
Rebrand on the cards for UKTV's Dave
New director for ITV's online and on demand services
Friday, 28 January 2011
Social media guide for advertisers to be published by ISBA
Top 50 UK clients targeted by Swedish digital agency
12.5% hike in outdoor revenue over 2010
Thursday, 27 January 2011
ITV appoints director to promote own programmes
Nokia admits it's “time to change” as profits drop 21%
E-commerce pitch kicks off for Morrisons
Google's Matt Britin to join Sainsbury's board
Call for clarity on government growth plans
Wednesday, 26 January 2011
European expansion for Google
Healthcare team growth continues at RMG
Sonru enters UK job market via specialist myjobgroup.co.uk
Consultancies limber up for corporate reputation battle
Chris Maples leaves Microsoft Advertising
Tuesday, 25 January 2011
Heart FM to air Thomson holiday to a T campaign
London 2012 deal for Visa and News International
London Eye campaign kicked off with EDF Energy
A campaign supporting the inauguration of EDF Energy's new three-year partnership with the London Eye has been launched by Euro RSCG and MPG Media Contacts.
MPG Media has also agreed partnerships with ITV's Daybreak and Capital FM.
Read the full story here
New B2B marketing chief for Barclaycard
Xerox's global brand marketer Richard Wergan has been tasked with developing Barclaycard's businesses to businesses division.
Wergan will hold responsibility for strategic marketing to the bank's business customers as the marketing director of the global business solutions unit.
Read the full story here
New chairs for strategy groups and ethnic diversity appointed by IPA
Amelia Torode and Saad Saraf have been appointed chairmen of IPA strategy and ethnic diversity groups, respectively.
Saraf is the chief executive and founder of Media Reach, the multicultural communications agency.
Read the full story here
Monday, 24 January 2011
Print campaign for Dixons tops 2010 Gunn Report
The 2010 Gunn Report has crowned M&C Saatchi's print campaign for Dixons entitled 'Sandals/Middle England/Piers'.
The ads were recognised at Campaign’s Big Awards last year and were described as “a clear winner” in the report. The IAA business launch at The Mandarin Oriental, London saw the results of the Gunn Report announced.
Read the full story here
NHS 111 service launch appointed to DLKW Lowe
DLKW Lowe has been appointed by the Department of Health to handle the creative business for the launch of the phone service NHS 111, following a pitch against M&C Saatchi and VCCP.
Read the full story here
UK agency jobs recovering IPA reveals
Following record-breaking job losses is 2009, UK employment levels are stabilising with employees in IPA member agencies increasing 1.1% to 18,843 throughout 2010.
According to the IPA census, 2009 saw a decline of 7.4%, the biggest decrease since 1993.
Read the full story here
Tellyville appointed Autoglass TV account
Radioville's new creative division Tellyville has been appointed, without a pitch, Autoglass's £9m TV ad account.
At the beginning of the year the relationship between the car windscreen repair company and Radioville was extended to cover TV as well as radio.
Read the full story here
Premier Foods sells Quorn
Meat free brand Quorn has been sold by Premier Foods for £205m to a private equity firm.
Intermediate Capital Group and Exponent Private Equity bought Quorn and sister brand Couldron after months of speculation.
Read the full story here
Friday, 21 January 2011
25% boost in online spending after consumers driven online by snow
According to the UMRG Cepegemini e-Retail Sales Index, there was an increase of 7% in November and a further increase of 25% when compared with sales in the same period last year.
Alcohol and clothing had the greatest growth over the festive season, up 36% and 40% respectively.
Read the full story here
Industry prompts improvement of data on mobile apps
Sainsbury's, Tesco and Unilever voiced concerns at a not-for-profit data standards organisation GS1 event, that the upsurge of bad data available through mobile applications is damaging their brands.
Read the full story here
Price war hots up with Tesco press ads
Tesco and Asda have launched tit-for-tat ad campaigns, intensifying the war between the two supermarket giants.
Read the full story here
In-store beauty spas are to be opened in John Lewis department stores in a bid to “enhance” the shopping experience.
The company has said the idea forms part of its long-term expansion strategy and is in response to customer demand.
Read the full story here
Google co-founder Page returns as CEO
The search giant sees co-founder Larry Page take over as chief executive in April.
As Google aims to boost its position amid competition from fast-growing rivals such as social networking giant Facebook, a senior executive overhaul has been called to “streamline decision making”.
Read the full story here
Thursday, 20 January 2011
Facebook app for non-smartphones launched
A mobile app designed to work specifically on 'feature' phones has been launched by the social networking site in an effort to increase popularity in emerging markets.
Read the full story here
HMV gets music industry backing
Music industry executives are lending their “full support” to HMV after concerns over its relationship with suppliers sparked a drop in the chain's share price, with shares falling 3% yesterday.
Read the full story here
Pret a Manger in bid to shake McDonald's association
The chain plan to launch a communications drive in an attempt to change the perception that the company is still part owned by McDonald's.
Read the full story here
Wednesday, 19 January 2011
PPC Madness!!!!!
I have roles on in London Central - PPC Account Manager, PPC Executive, PPC Manager and I also have roles down in Surrey - PPC Account Manager and PPC Strategist!!
Just fire me an email if you're looking and would like a chat about opportunities - natalie@bdrecruitment.com
Tuesday, 18 January 2011
Power cut for Burger King
Marketing director for Burger King sarah Power is set to move on from the fastfood giant.
Power initially took on the marketing director position in 2008, clocking up a total of four years with the company. It has not been confirmed where or if she has a position to move to.
Read the full story here
Executive team and 2011 commitments announcement from Channel 4
Channel 4 boss David Abraham has appointed Gill Pritchard director of audience technologies and insight, completing his executive team.
Read the full story here
Three ad account win for Wieden and Kennedy
Mobile phone company Three has handed its £18m ad account to Wieden and Kennedy following their pitch which launched last October.
Read the full story here
Sustainable business foundations for PepsiCo
In an effort to radically reduce its affect on the environment PepsiCo
Read the full story here
Monday, 17 January 2011
SEO Roles
New communications chief for ITV
Mary Fagan has been appointed the communications and corporate affairs director role.
Fagan, former Royal Mail communications director will hold responsibility for ITV’s programme publicity teams, its public affairs operation and corporate communications.
Read the full story here
Uncertainty for 2011 sees 5.4% drop for marketing budgets
According to the IPA/BDO Bellweather survey, marketing budgets in the final quarter of 2010 were slashed amid uncertainty of economic recovery in 2011, with drops of 5.4% reported making for the worst budget cuts in a year.
Read the full story here
Bargeda contracted part-time at MediaCom
MediaCom have landed a last minute deal that will see digital managing partner Stefan Bargeda contracted part-time at WPP on top of his position as managing director at a mobile start-up from April.
Read the full story here
IPA President: ‘Students loans are a marketing catastrophe’
According to vice-chairman of Ogilvy Group
Read the full story here
Social media users complain less, but expect faster response
According to findings from the IAB and Lighstpeed Research, a minority of consumers complain about brands via social media.
The survey revealed the most popular channel for complaints was online (44%), followed by phone (36%)and letter (22%). Although the web was the most popular medium, just 2% complained via Twitter, 8% by Facebook and 8% no forums.
Read the full story here
Friday, 14 January 2011
£92m DFS media account up for pitch
With an annual spend in excess of £92m, DFS Furniture is eighth biggest advertiser in the
Read the full story here
McLaren appoints marketing chief
Sales and marketing for the upcoming high performance sports car range has been appointed to Greg Levine. Levine will develop customer and retailer programmes and oversee “commercially impactful marketing”.
Read the full story here
Moneysupermarket £25m ad review
Moneysupermarket is calling for a review of its £25m ad account just one week after its latest campaign featuring John Prescott and Jeward was launched.
The appointment of
Read the full story here
Thursday, 13 January 2011
SEO Jobs
Bingjacker! Facejacker and Bing join up for viral campaign
The star of Channel 4’s comedy Facejacker will today appear in a new web TV campaign to promote Microsoft search engine Bing.
Read the full story here
Wednesday, 12 January 2011
SEO ROLES
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Commutable from London, Croydon, Brighton, Crawley and East Grinstead, my client has the following roles available .
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Online PR Manager - Must have previous PR experience within the Travel Industry
If you are passionate about a career in digital marketing then get in touch.
Ask for Alison
New Year - New Career
All Web developers get in touch both PHP and .Net for roles in the North West, Yorkshire or London.
North West
Digital agency - salary 20-25k
Client side role - Salary up to 30k
Digital agency - Junior asp.net/c# developer - 20-23k
London
Client side role - Lead ASP.NET Developer - 40k
Client side role - PHP Web Developer - 28-32k
Top 100 Digital Agency - PHP Web Developer - 35k
Software House - Lead Developer - 45k
Contact daniel@bdrecruitment.com or call 0844 800 9390 to discuss in confidentiality
Marketing Manager
M&C Saatchi appointed to 100m global marketing campaign for VisitBritain
As part of a Government initiative to finance tourism in the
Read the full article here
Marketing team boost for National Trust
Several new roles have been created in the National Trust’s marketing team in a bid to boost brand awareness.
The marketing department is being rebuilt to move focus toward specific channels and will be overseen by an account management and planning team.
Read the full story here
Saw 3D ad banned before 9pm
A post-watershed restriction has been imposed following a child’s complaint that the ad for the horror film was “distressing”.
Read the full story here
Half of MySpace staff to go
An announcement from struggling social network MySpace is expected later today in a bid by News Corp to help the company appeal to buyers.
Read the full story here
Tuesday, 11 January 2011
Vauxhall to sponsor England
Vauxhall Motors have been confirmed by the football Association as the official sponsors of the national team.
The 2012 European Championships and the 2014 World Cup in
Read the full story here
Prius to become Toyota sub-brand
The Prius hybrid range is to be expanded in a bid by Toyota to boost their green credentials.
Two new models were introduced this week at the Detroit Motor Show and it is expected that the brand will follow lead of luxury car Marque Lexus, which is separate from the parent brand.
Click here to read the full story or click here to find out why your next car will have its own IP address
M & S boast winter sales increase
A star-studded ad campaign featuring X-Factor judge Dannii Minogue has helped boost Marks and Spencer sales over the Christmas period, despite weather disruptions.
Read the full story here
Monday, 10 January 2011
Sainsbury’s Christmas ads out-perform rivals
Despite spending the least on its Christmas advertising campaign, Sainsbury’s supermarket has outperformed rival chains Morrisons, Asda and Tesco according to figures from Nielsen.
Read the full story here
Match launches industry first with documentary ads
A documentary style ad campaign is to be launched by dating company Match.com in a bid to promote the matchaffinity.com relationship site.
Read the full story here
Debenhams down-under
Channel 5 Aussie favourite Neighbours is to be sponsored by Debenhams department store in a bid to boost the company’s profile among the soap’s audience.
Debenhams this week attributed increased Christmas sales to strong online growth despite decreased overall winter sales.
Read the full story here
Almost half of all Tweets made via mobile phone
According to Twitter CEO Dick Costello, 40% of all tweets are made via mobile phone.
Costello added that last January the figures for all Twitter posts via a mobile device were 25%, marking a distinct uptake of the site for mobile users which he suggested was down to the launch of official Twitter applications for Android, Blackberry and iPhones.
Read the full story here
New regional MD for Publicis Modem
Thierry Vandewalle has been appointed managing director of Shanghai-based Publicis Modem Asia-Pacific.
As well as taking on the position of MD for Asia-Pacific, Vandewalle will also adopt the role of MD for Publicis Modem
Read the full story here
Friday, 7 January 2011
WeightWatchers ProPoints scheme prompts Heinz update
The WeightWatchers from Heinz food range has been redesigned following the overhaul of the slimming programme’s diet scheme.
Read the full story here
SEO Roles
I am currently short listing for a couple of very good SEO Roles working for some of London's top digital agencies.
Salary range is 25-35k
Contact Adam if interested.
Co-Op and Thomas Cook merger prompts OFT review
The merging of high street travel operations from Thomas Cook and the Co-Op are facing investigation by the Office of Fair Trading.
Read the full story here
New UK board for Tesco ahead of new CEO
New commercial directors for food and non food divisions have been appointed as part of the management reshuffle.
Read the full story here
Thursday, 6 January 2011
Client side roles, agency roles, exec role, account manager, manager...you name it I've got it!
If one of your resolutions is to enhance your career then please give me a call and let me help you!
Drop me an email and I'll give you a call - natalie@bdrecruitment.com
Lock up your eggs! John Prescott to punch more stuff on TV
John Prescott has been called in to star in Moneysupermarket.com’s latest TV advert.
Read the full story here
Logo dropped from Starbucks name
As Starbucks prepares to expand its product range the company name is dropped from the logo.
The image of the green mermaid, one encircled by the Starbucks name is to be enlarged.
Ready the full story here
Firefox topples rival Explorer in Europe
Microsoft’s Internet Explorer has been overtaken for the first time by Mozilla Firefox as
According to figures from Statcounter, the web analytics firm, Firefox took 38.1% of the European market in December, while Explorer fell to 37.5%.
Read the full story here
Nuts marketing head appointed
A new marketing head and publisher have been appointed by IPC Media’s Inspire Division in a bid to recover circulation losses.
IPC’s weekly men’s magazine Nuts circulation recorded an average circulation of 147,134 in the period January to June last year, a drop of 16.8% when compared with 176,835 in the previous period.
Read the full story here
Wednesday, 5 January 2011
Shares and sales slump force 60 HMV store closures
Weak profits, falling sales and problems complying with the terms of a bank loan have caused shares in troubled retailer HMV to plummet 24%, with the music and books retailer saying the entertainment market remained weak.
Read the full story here
Woolworths account added to Very.co.uk by VCCP
The Woolworths advertising account has been shifted – without a pitch – from The Brooklyn Brothers to VCCP by Shop Direct Group.
Leo Burnett takes care of VCCP’s Littlewoods brand, while VCCP looks after Shop Direct’s Very.co.uk brand.
Read the full story here
Amsterdam Worldwide renounce Onitsuka Tiger and Asics account
Amsterdam Worldwide renounce Onitsuka Tiger and Asics account
“Strategic, creative and financial differences” were cited as the reason for resignation by the Dutch creative agency from the sports brands accounts.
Read the full story here
Omnicom overtaken as WPP becomes biggest marketing group
Omnicom was squeezed out of the top spot when WPP registered the largest revenue for a publicly listed global marketing services company last year.
Read the full story here