Karmarama Take on Capital and Heart

Global Radio has appointed Karmarama as its creative agency for radio stations, 95.8 Captial FM and the Heart radio Network............read more.

Online Giants Push Behavioural Targeting

At a summit a Microsoft’s UK headquarters, some of the biggest online influences with Microsoft, Google and Yahoo! gathered senior media agency executives to discuss the benefits of pushing behavioural targeting as the focus for online ad campaigns.............read more.

Google Joins Real-Time Race

With the launch of its trending graphs to its results page, Google has added a real-time search feature which allows users to see the 100 fastest-rising search terms.......read more.

Internet Becomes UK’s Top Advertising Medium

Online advertising took over TV advertising as the most popular advertising medium in the UK for the first half of 2009.............read more.

Fujitsu Review UK Advertising Account

The IT and Business Solutions company, Fujitsu is to review its UK advertising account worth an estimated £2m............read more.

Whisky Gets Social Media Make Over

In a move to disperse the widely preconceived idea that Whisky is an older gentleman’s drink, web developer and whisky fan, Jean-Luc Thiébaut has launched Connosr...............read more.

Rainey Kelly Campbell/Y&R Wins Warburtons Account

Rainey Kelly Campbell/Y&R has won the £10m advertising account for the UK baking company, Warburtons.............read more.

Mother Wins Young’s Ad Account

Mother London has won the £2.5 million advertising business for Young’s, the frozen seafood company........read more.

Social Media Fails To Deliver Click-Through Rates

A survey has shown that the click through rate for advertisements on social networking sites are not hitting as high a click through rate as those on non-social media websites................read more.

iPhone Takes Aston Martin’s ‘Cool’ Badge

In the annual CoolBrands survey, the Apple iPhone has taken the coolest brand title from Aston Martin after 3 years at the top..............read more.

Digital UK Review Advertising Account

Digital UK, the body responsible for the UK digital TV switch over, is to review its advertising account...............read more.

PHD North Take Control of MCFC Media Account

Following the recent transformation of Manchester City Football Club thanks to the takeover by the billionaire Sheikh Mansour bin Zayed al-Nahyan, PHD North is to continue the club’s development through its media campaigns...............read more.

MPG And MEC Fight For Danone’s £25m Media Business

Havas Media’s MPG and WPP’s Mediaedge:cia are now to compete directly for Danone’s £25m media planning and buying business after OMD pulled out of the pitch process.............read more.

Lactalis To Review £150m Media Account

Munch Bunch and Ski yoghurt owner, Lactalis, is to review its pan-European media planning and buying account worth an estimated £150m.............read more.

It seems that Organic is not only the way to take your Fruit and Veg... could it also be the preferred method of SEM?!

I have been inundated recently with SEO Roles of the Account Managment/Director type... could it be that SEM is going organic?!?! According to Kate this is not the case, budgets are increasing and PPC is also on the up! If you are considering a new venture then check out the hot roles of the week and get in touch!!

* Digital Account Director - Digital Agency - Central London - £50-60k + Benefits

*SEO Specialist/Account Manager - Digital Agency - Central London - Up to £35k + Benefits

*Senior Search Account Manager (Client Side) - London - £30K + Benefits (Progression to AD)

*SEO Account Manager - Search Marketing Agency - London - £27k

*PPC Account Manager - Online Research Agency - London - £35-45k

*Affiliate Manager - Full Service Digital Agency - Central London - £35-45k

*PPC Director - Search Marketing Agency - Central London - £45-50k + Benefits


The girls you need to contact for all Search Marketing Roles/Enquiries;

SEO South - Katie - katie@bdrecruitiment.com

PPC South - Kate - kate@bdrecruitment.com

Mars To Consolidate Global Advertising Accounts

Mars has taken the decision to give the global advertising accounts for each of its core snack and petfood brands to single agencies...............read more.

Google End Meta Tag Speculation

Google has released a video which is aimed to clear up any misconceptions still remaining about their use of “keywords” meta tags in their search results..............read more.

Molson Coors Top 4 Announced

Molson Coors has revealed the top four agencies which it has chosen to complete in the next round for its £15m media planning and buying account..................read more.

Yahoo Announces Marketing Push

For the first time in seven years, Yahoo is to set about a global marketing campaign..............read more.

Top of The Pops!

It seems in the PPC & SEO world things just get busier and busier at the moment. The plethora of roles available at the moment in the North West & Yorkshire. Heres a run down of the latest HOT jobs

At Number 1 we have.... A Digital Campaign Manager role; main focus on PPC based in Leeds Agency Side, Open Salary!

At Number 2 we have.........A Junior SEO role, Client Side, Only basic link building experience required. Coming in at £16-20k dep. on exp. Yorkshire Based.

At Number 3 we have got a PPC Specialist role; AMAZING agency! Leeds Centre, £25k 2 years exp!

In at Number 4 we have an Online Marketing Manager role based in Manchester City, Hands-on SEO Experience essential, £30k plus bonus!

For more details on any of the entry's above please contact me as soon as possible!

Stephanie Pender
0844 800 9390
stephanie@bdrecruitment.com

Coca-Cola Furthers Recycling Campaign

Coca-Cola is to invest in an advertising campaign to further its drive to reduce its carbon footprint with its recycling zones..............read more.

Mywardrobe.com To Invest In Online Marketing

Since its launch in 2006, Mywardrode.com has relied on PR to drive traffic to its site. However, in a move to boost traffic to the luxury online fashion retailer, the site is investing in web campaigns to further its success...............read more.

Google Launches Virtual Magazine

Google has teamed up with a number of publishers to offer a virtual magazine called ‘Fast Flip’..............read more.

MCBD Win Moneysupermarket.com Account

Miles Calcraft Briginshaw Duffy has won the £17m Moneysupermarket.com advertising account...........read more.

Twitter Goes Against Advertising Stance

Twitter has announced that it has changed its view on advertising for the social networking site by allowing targeted advertising campaigns................read more.

Reckitt Benckiser Review Nurofen Account

Although Euro RSCG was awarded control of the Reckitt Benckiser £800 million global advertising account in July of 2006, the agency is once again finding itself fighting for another account...............read more.

Weetabix Search for Agency

Weetabix are in the process of contacting agencies to pitch for their digital advertising account.............read more.

Excited.com

Having just booked our train and tickets to AdTech in London I am looking forward to seeing all the familiar faces of the Digital world there.

If anyone would like to arrange a meeting there, with myself or with our PPC expert recruiter, then feel free to contact us 0844 800 9390.

Police Need Digital Agency for Youth Awareness Project

The Metropolitan Police are looking for an agency to develop a website which will promote the work they are doing across London to young people.....................read more.

Edwards Heads To Future

Kurt Edwards, the Head of Digital Sales at Bauer Media, is to join Future Publishing, come December, as Digital Commercial Director.............read more.

Aviva Consolidates Global Media Account

Following in the footsteps of several large multinational companies of late, Aviva is the latest company to consolidate its media accounts...................read more.

Positive Figures For the Job Market

The most recent REC/KPMG Report on Jobs has shown promising figures for both permanent and temporary positions...................read more.

HOT HOT HOT HOT......

Hot Jobs This Week!

Online Marketing Manager Client Side Manchester City Centre £25-30k

SEO Specialist Creative Agency Cheshire £25k

SEO Expert PR Agency Liverpool £25-30k

PPC Manager PPC Agency South Manchester £28-30k

SEO Specialist Search Agency Cheshire £23-28k

Search Assistant Digital Agency Leeds £23-25k

Link Builder/Junior SEO Client Side Wakefield £17-20k

For more details contact me on stephanie@bdrecruitment.com or 0844 800 9390

Referral fee is up to £300 so recommend and get rewarded!

NWDA Mentoring Programme To Boost Northwest Economy

A £4.9m mentoring programme funded by the NWDA is set to give a boost to the Northwest's small businessses.................read more.

UK Workers Given More Time....

British companies are now required to advertise posts in the UK for a month before going overseas for staff. The changes, announced by Home Secretary Alan Johnson, are aimed at giving UK workers a better chance of securing work. Until these changes, jobs had to be advertised in the UK for only a week before being going abroad for applicants.

The IPA Appoints New Members

During the IPA’s quarterly council meeting on Monday 7th September, Digital marketing agency Neoco became one of the Institute’s latest members. Neoco, whose clients include Microsoft and Samsung were joined by Brave, Offshore International Advertising, Beaconbrands and Seven Stones. These new additions take the total number of members to 270 with 16 newcomers in 2009 so far. The benefit of being a part of the IPA is the inclusion into a wider network of opportunities, services and awards. Its members actually generate an estimated £17.7bn a year, which amounts to a staggering 80% of all the UK’s advertising agency business.

BLM Quantum Gains Postgoldforcash.com

BLM Quantum has won the handling of Postgoldforcash.com’s digital media business. The suggested £2m digital media account sees The Havas Group agency taking care of the company's display advertising, pay-per-click, SEO and affiliate marketing. The organisation, as the name cleverly suggests, allows consumers to send their gold in return for cash and recently enjoyed a TV campaign this Summer. Recently, John Ayling & Associates won Postgoldforcash's offline planning and buying business.

Monopolising The World

Hasbro and Google have joined together to create a virtual Monopoly set using Google Earth and Google Maps to promote the new Monopoly City 3D game.................read more.

OMD Wins £25m Virgin Account

OMD wins the recently consolidated £25m Virgin media account...........read more.

IDM Launch New Marketing Course

The Institute of Direct Marketing is launching a new course for the Autumn, "Developing your Digital Marketing Strategy" will be lead by Dr Dave Chaffey and cover 3 main areas of digital marketing.............read more.

Mediaedge:CIA Win Lloyds Account

Mediaedge:CIA have won the media planning and buying account for the Lloyds Banking Group following a four month pitch.........read more.

It never rains, It pours................

WITH VACANCIES!!!

BD Marketing are having a cracking start to the month filling some brilliant roles with some top blue-chip clients and reputable agency's. However this doesn't mean we are now lacking in positions available, if anything we have been inundated with roles!

BD Marketing London have some top PPC, SEO & Digital Account Manager positions at the moment so if you are based in the big smoke contact Katie, Kate or Markus.

BD Marketing North has had a huge amount of roles in this week including;

SEO Specialist Client-Side Leeds Based £20-25k
SEO Manager Agency Manchester £35k
PPC Manager Small Agency South Manchester £30-35k
PPC Exec. Top Agency Leeds Centre £22-27k
SEO Expert Agency Manchester £22-25k
Link Builder Agency Manchester £18-24k

If you would like more details contact me immediately as they will not be around for long! Email stephanie@bdrecruitment.com

Pernod Ricard To Increase £1.2bn Marketing Spend

The drinks company, Pernod Ricard, who controls Absolut Vodka, Chivas Regal and Jameson among others, is to increase its advertising spend for the next year....................read more.

Google's Cloud Has A Silver Lining

Google has said that the worst of the recession is over and, as a result, are looking at potential acquisitions............read more.

Online Advertising Benefits From Recession

Figures from the Nielson Company have shown a 12% rise in online advertising this year.................read more.

Starcom MediaVest Pitch With I-level For COI Account

The Starcom MediaVest Group and i-level have announced that they are to pitch as a partnership for the combined buying account for the COI............read more.

eBay Sells Majority Stake in Skype

eBay, the online auction company has sold a majority stake in its internet telephone company Skype to a private investment group. for a cash payment of $1.9bn (£1.17bn).The group, led by private equity company Silver Lake, is made up of Andreessen Horowitz, the Canada Pension Plan Investment Board and Index Ventures and the stake was acquired for a cash sum of £1.9bn.Skype, which allows customers to make free telephone calls from their computers, was bought by eBay for $2.6bn in 2005, but they admitted they had paid over the odds for the company. They retain a 35% stake in Skype.