It seems as the industry has picked up, so has recruitment of SEO and PPC. However, as companies loosen the purse strings, promotions are rife and lots of movement internally is happening day by day. This means in turn that many people are now genuinely happy, receiving the roles they want and packages they want. Which provides us with a familiar scenario I have not encountered for some time: candidate’s roles and salary expectations are extremely high! The candidates you may have previously employed for 20-25k now are looking at packages of 30k plus with bags of opportunities for progression. Have people forgotten about the recession?! It all seems to be about the money again- but for how long you have to ask?
Clients have managed to lower their expectations and start to be realistic but do we now have the dilemma of unrealistic candidates?
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