Recruiters Are Not The Only Ones Judged On Price Alone!!

It’s interesting to hear grumbles from our creative clients about the way the bidding process is going when pitching for contracts. It would appear that many creative agencies are so desperate for work, they are entering into pitches with almost none-profit bids. The “quality” end of the market is starting to lose out as people shop for a designer on price alone rather than creative ability. If this continues, the whole integrity of the industry is undermined as talented designers can be bought at a ridiculously low price.

This makes me think of how recruitment agencies are picked, when these same creative agencies who are grumbling want to know our fees before anything else. We too are hard working, talented people (well, at least our company is) but we are expected to drop of fees to a pointless level regardless of how good a job we are able to deliver. Maybe those creative agencies dropping out of pitches because they feel they are worth more, may now see the point of the quality recruiter who stands by his fees !